I’ve updated the slideshow on UK local/regional newspaper activity to include a few GMG initiatives.
They are ( to save you trawling through the presentation again) the use of Twitter in a campaign mix for the M.E.N’s Save Sven campaign, the use of video and UGC in the Reading Evening Post’s Keepy Uppy campaign, the use of interactive maps at both the Rochdale Observer (fuel prices) and the M.E.N for traffic problems.
I’m sure there’s more to come but in the meantime, thanks very much to all those who’ve contributed so far. There’s been a lot of really interesting points made and it’s great to hear about the exciting inititiaves going on around our industry.